Assuming you're not going to be working with metal which is why you're looking at CO2 lasers vs fiber.
The big difference between the name brand expensive lasers is glass water cooled DC powered tubes (cheap china ones) vs air cooled RF powered tubes (epilog, trotech, universal laser). If you're just cutting it probably doesn't make a difference. Supposedly RF has better adjustability for things like engraving raster images. I bought a 60w epilog because engraving was important to me but a cheap china one would probably do the same.
Then there's mid tier machines that use Chinese DC glass tubes but have better quality control and US based support so that's why you're paying a premium over something that came from say AliExpress.